SEOMarketing
What is SEO ?
Search engine optimization (SEO) is the process of improving the
volume and quality of traffic to a web site from search engines via
"natural" ("organic" or "algorithmic") search results. Usually, the
earlier a site is presented in the search results, or the higher it
"ranks", the more searchers will visit that site. SEO can also
target different kinds of search, including image search, local
search, and industry-specific vertical search engines.
As a marketing strategy for increasing a site's relevance, SEO
considers how search algorithms work and what people search for. SEO
efforts may involve a site's coding, presentation, and structure, as
well as fixing problems that could prevent search engine indexing
programs from fully spidering a site. Other, more noticeable efforts
may include adding unique content to a site, ensuring that content
is easily indexed by search engine robots, and making the site more
appealing to users. Another class of techniques, known as "Black
Hat" SEO or spamdexing, use methods such as link farms and keyword
stuffing that tend to harm search engine user experience. Search
engines look for sites that employ these techniques and may remove
their listings.
The initialism "SEO" can also refer to "search engine optimizers", a
term adopted by an industry of consultants who carry out
optimization projects on behalf of clients, and by employees who
perform SEO services in-house. Search engine optimizers may offer
SEO as a stand-alone service or as a part of a broader marketing
campaign. Because effective SEO may require changes to the HTML
source code of a site, SEO tactics may be incorporated into web site
development and design. The term "search engine friendly" may be
used to describe web site designs, menus, content management systems
and shopping carts that are easy to optimize.
SEO I do is just for sites and project I find intersting and perspective.
Why does anyone need SEO ?
- High search engine position means more visitors
- more visitors mean more business
How much does it cost ?
Cost solely depends on choosen target keywords and competition for those. Mail me with your project details and we start from there.
